# 1. What is Syntho?

Syntho is an all-in-one platform for generating privacy-safe synthetic data. It enables organizations to create high-quality datasets that mirror the original data, without compromising sensitive information.

Check out a brief walkthrough of Syntho and some of the functionalities we will demonstrate:

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### One platform, multiple data generation approaches

Syntho unifies all synthetic data generation approaches into a single solution. It supports:

* **Data masking**: directly modify sensitive fields to anonymize them while preserving data formats.
* **Rule-based synthetic data:** define custom rules and logic to generate data from scratch or simulate scenarios specific to your organization.
* **AI-generated synthetic data**: uses advanced generative models to create entirely new, statistically representative data that has no direct link to original records.

Whether you need to develop software, test integrations, or analyze data, Syntho allows you to generate synthetic data tailored for development, testing, or acceptance environments, commonly referred to as a synthetic data twin of your real environment.

### Why choose Syntho?

Syntho is designed to be:

#### **Most versatile**

Use and combine all available data generation methods in one place—AI synthesis, masking, mock generators, calculated columns, and more.

#### **Fastest**

Accelerate your workflows with minimal manual configurations, optimized batch processing, and automation for test data creation.

#### **Easy to use**

Designed for both technical and non-technical users, Syntho offers a collaborative interface with features like role-based access, connector templates, and a privacy dashboard to support every stage of the data lifecycle.

In summary, Syntho empowers teams to safely and quickly generate data that protects privacy while preserving utility, enabling faster innovation and broader data access without the risks.


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